Black Girl Sunscreen
Founder: Shontay Lundy
Shontay Lundy loves to be outside. She often hikes, practices yoga and walks her bulldog on the beach. Unfortunately, she couldn’t find a sunscreen that would protect her from the sun without cramping her style. Like many women with dark skin tones, applying sunscreen meant dealing with the white residue left behind by traditional products—and it wasn’t a good look.
Armed with an MBA and a personal vendetta against this unappealing residue, the New York-raised businesswoman started looking for a solution. She discovered that there were natural ingredients that could boost melanin production, offer proper UV protection and be fully absorbed by the skin. So, she worked with skin care experts to create BlackGirlSunscreen.
At BlackGirlSunscreen, we want to educate and empower our customers to protect and nurture their skin no matter what shade it comes in. The common misnomer that black people do not need sunscreen due to higher levels of melanin is sadly false. BGS wants you to be smart, protect your skin, and come out from the shade. Bye bye umbrella!