Jeannell Darden, holds a Bachelor of Science degree in Industrial & Systems Engineering with a focus on Economic Decision Analysis from The Georgia Institute of Technology. She’s had extensive experience in the consumer products, real estate, and business management consulting industries. With the support of her husband Lance, of 8 years, she exchanged her professional career to raise their children Zariah, Zaya, & Zachariah and to launch her own business. She’s always had a passion for beauty and entrepreneurship, and after making the decision to stop chemically treating her hair in 2005, she recognized a void in the natural hair care industry and began researching and developing her moisturizing product line.
After years of research and development; Moisture Love previously Coco Curls launched in Atlanta, GA March 2016. Moisture Love is a collection of products that helps women fall in love with their hair again with products that infuse hydration into every strand for true moisture that lasts. The brand is a platform that empowers women to confidently embrace their beauty, starting with building a loving relationship with their hair.
She recently launched an initiative, Moisture Love Gives, to give away 1 product for every product 1 sold to organizations that support young girls ages 8-13. Jeannell believes that confident girls grow to be confident women, and wants us to love ourselves unconditionally. Give your curls some love with Moisture Love, a higher love.