Sainte Nèl, founded by Bethany Jennene, is a non-toxic nail care and wellness brand committed to cultivating strong nails, healthy hands, and pampered feet.

After experiencing a health crisis due to burnout, Bethany temporarily stepped away from law to prioritize her well-being. During this time, she combined her lifelong obsession with nail polish and her passion for clean beauty to create a brand that redefines nail care through a wellness lens.

A self-described recovering workaholic, Bethany is on a mission to help purpose-driven women prioritize self-care without compromising ambition. A proud Cali girl, she resides in Los Angeles, where she enjoys reading, traveling, and supervising her two kittens, Omega and Ro.

She loves clean beauty, high-quality craftsmanship, and, most importantly, herself. She believes that if something is worth doing, it’s worth doing well. If she’s buying, it must be well made. If she’s wearing it, she will look amazing. And no matter how hard she works, she always makes time for herself.