Goode Beard Balm is a nourishing, all-natural beard essential designed to soften, condition, and support healthy beard growth. This rich yet lightweight balm helps tame unruly hair, moisturize dry skin underneath the beard, and leave facial hair feeling smooth, healthy, and well-groomed without heaviness or buildup.
Infused with shea butter and beeswax, this formula locks in moisture while providing light hold for daily styling. Jojoba and coconut oils deeply condition, help reduce dryness and breakage, and add a natural, healthy-looking shine, while essential oils offer a clean, subtle scent.
Ingredient highlights: Shea butter deeply moisturizes and softens coarse hair, beeswax seals in hydration and provides gentle hold, coconut oil nourishes and helps prevent breakage, and jojoba oil mimics the skin’s natural oils to balance and condition both beard and skin.
Good to know: A little goes a long way, making this balm long-lasting and perfect for daily use without buildup.
Ingredients: Shea Butter, Coconut Oil, Beeswax, Jojoba Oil, Essential Oils.
NON-TOXIC
BLACK OWNED
QUALITY TESTED
Featured product
Safe for infants, children, and adults, this nourishing body butter is rich, moisturizing, and therapeutic. Packed with fatty acids, it helps heal, soothe, and hydrate the skin while offering antimicrobial, anti-inflammatory, and relaxing properties. Scented with delicate floral and herbal notes with a touch of woodsy earthiness — calming, subtle, and tranquil.
Highlighted Ingredients
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Unrefined Shea Butter — Rich in vitamins A & E and essential fatty acids, it deeply moisturizes, repairs the skin barrier, and soothes inflammation — ideal for sensitive and delicate skin at every age.
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Ancient Zechstein Magnesium Chloride Salt — Sourced from one of the world's purest natural deposits 1,600 meters underground, this mineral salt relieves tension, supports cell regeneration, and calms stressed or reactive skin.
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Cold Pressed Lavender Oil — Antimicrobial, anti-inflammatory, and genuinely calming — lavender oil soothes irritated skin while its gentle aromatherapy properties quiet the nervous system for both baby and caregiver.
Why We Love It
This is the butter that does it all — without a single ingredient you'd need to worry about. Safe for the most sensitive newborn skin yet rich enough to tackle adult dryness, it's the one jar the whole family can share. The grounding lavender and herbal scent turns every application into a quiet ritual. We love that it works as hard as it smells good.
How To Use
It Scoop a small amount and warm between palms until it melts. Apply generously to clean, slightly damp skin. For infants, massage gently after bath time. Adults can use morning and night, paying extra attention to elbows, knees, and dry patches.
What To Know
Unrefined shea and kokum butter give this formula a dense, rich texture — a little goes a long way. The scent comes entirely from cold-pressed lavender oil; no synthetic fragrance is used. Because it is preservative-free, store in a cool, dry place away from direct sunlight.
What Makes It Green
Every ingredient is unrefined, cold-pressed, or minimally processed to preserve full natural potency. Free from synthetic fragrances, parabens, sulfates, and any ingredient on the BLK + GRN Never List. The lavender oil is cold-pressed to lock in its therapeutic compounds, and the Ancient Zechstein Magnesium is harvested from one of the world's purest natural deposits — no lab substitutes, ever.
Perfect For Newborns & Infants · Children · Adults · Sensitive Skin · Eczema-Prone Skin · Dry & Dehydrated Skin · Post-Bath Moisture · All Skin Types
natural products that actually work
New Arrivals
1,900+ five-star reviews
SUSTAINABLE
NON-TOXIC
EFFECTIVE
Featured product
A luxurious rejuvenating facial scrub that removes dead cells and instantly brightens skin for a radiant look. This age-defying scrub provides an effective gentle exfoliation and promotes natural skin turnover to reveal a smooth and supple appearance. Enriched with cranberry and oat extract to calm, balance, and deeply nourish the skin.
- Cranberry Fruit Extract: Rich in antioxidants and natural acids that brighten, smooth, and protect against free radical damage.
- Oat Extract: Soothes irritation, balances skin, and reinforces the moisture barrier for lasting comfort.
- Honey Extract: A natural humectant that hydrates, softens, and nourishes while supporting skin renewal.
Why We Love It: Sometimes your skin just needs a reset, and this scrub delivers exactly that. It buffs away dullness without being harsh, leaving your face feeling fresh, soft, and smooth. It’s like a little at-home spa moment that instantly revives your glow. Plus, the cranberry and oat combo feels as good as it sounds, gentle, balancing, and deeply nourishing.
How To Use It: After cleansing, apply a generous amount to skin and gently massage using circular motions. 10 minutes and rinse with warm water. Use 3-4 times a week.
What To Know: While most scrubs rely on harsh, gritty particles that can cause micro-tears in the skin, this formula is different. It uses gentle, natural exfoliants to lift away dead cells while supporting your skin’s renewal process. Cranberry’s fruit acids help brighten, oat extract calms sensitivity, and hyaluronic acid locks in moisture so your skin feels smooth and healthy, never raw or stripped. It’s effective exfoliation without the damage.
What Makes It Green: Cruelty-free, vegan, paraben-free, gluten-free, and formulated without any of the toxins on our Toxic Twenty list. Your skin gets the good stuff, without compromise.
Perfect For: All Skin Types
Size: 2.7oz
Ingredients: Glycerin*, Aqua, Helianthus Annuus (Sunflower) Seed Wax, Titanium Dioxide, Vaccinium Macrocarpon (Cranberry) Fruit Powder/Extract, Rosa Gallica Flower Powder, Avena Sativa (Oat) Meal/Extract, Poly-quaternium-7, Stearic Acid, Mel Extract, Hyaluronic Acid, Glyceryl Caprylate, Glyceryl Stearate, Steareth-10, Dipentaerythrityl Hexa C5-9 Acid Esters, Polysorbate 40, Coco-Caprylate/Caprate, C11-13 Isoparaffin, Dimethiconol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Cocamidopropyl Betaine, Isohexadecane, Dimer Dilinoleyl Dimer Dilinoleate, Tetrasodium EDTA, Triethanolamine, Caprylhydroxamic Acid, Xanthan Gum, Dimethicone, Fragrance.
Over 136 Black Artisan brands
carefully chosen by Black health experts
What we plant today will be harvested tomorrow
Personal Musings on Wellness, Legacy, and Living Well
Our Wellness, Our Way: Founder Reflection
Wellness has never been one-size-fits-all—and for too long, the wellness industry ignored the needs, voices, and brilliance of Black women. When I founded BLK + GRN, I wasn’t just building a marketplace; I was building a movement rooted in trust, transparency, and true healing. This space is my way of sharing what I’m learning, questioning, and celebrating as I walk this path alongside you. From the beauty of non-toxic living to the complexity of conscious entrepreneurship, this is where I’ll reflect openly, honestly, and always in alignment with our wellness—our way.
Growing Black Business: The Vibrant Stories of Black Women Entrepreneurs
